Targeted Ads, Targeted Demographic, Relevant Content
Capturing the attention of a specific demographic can be tricky. The solution: Provide valuable content that the audience will actually want to view. The PERQ project was targeting Automotive Dealership decision makers. So the content provided was automotive marketing Ebooks, and a 30 minute Search Engine Marketing Webinar (live and available for download).
LINK/ International Business Brokers
LINK, Expansion to U.S. Market
LINK Business Brokers was a successful player in New Zealand, Great Britain and South Africa markets. Helping small to medium size companies buy, sell and franchise. LINK wanted to expand to the U.S. market. However the unfamiliar market gave them pause...
So LINK called in the Marketing GURU for a complete marketing strategy. Assessments of strengths, competition, goals and geographic best practices played a major part in the U.S. market roll out and LINK has been able to scale up from there.